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Thread: Here comes Maruti Ritz, the global car!

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    Moderator Lieutenant General Preeto Maam's Avatar
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    Default Here comes Maruti Ritz, the global car!



    The Suzuki Splash, which will be sold at Maruti Ritz in India, on display at the Paris Mondial de l'Automobile in Paris


    Here comes Maruti Ritz, the global car!

    After the successful launch of Swift and A-star, Maruti will unveil a new hatchback called Ritz by mid-May 2009. Suzuki's Ritz, which was showcased at the 2007 Frankfurt Auto Show, has become popular in other global markets under the name Splash.

    While Swift has become the fastest model to attain sales of 300,000 units, A-star is slowly gaining ground.

    Maruti Suzuki, India's top carmaker, sells as many as six models in the small car segment: M800, Alto, Wagon-R, Zen Estilo, A-star and Swift. It has a market share of a little over 50 per cent in the small car segment, but the upcoming stringent emission norms and zippy cars from competitors might make the game tougher for Maruti.

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    Moderator Lieutenant General Preeto Maam's Avatar
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    Models pose next to the new Splash (or Ritz) of Japanese car manufacturer Suzuki at the international car show IAA in Frankfurt.

    Maruti's legendary M 800 will be discontinued when the stringent Bharat Stage-IV norms kick-in next year. And, in any case, the much-awaited Tata Nano too is likely to poach many a customer of M800 and Alto.

    But more than this, what has been giving Maruti Suzuki sleepless nights is the Hyundai's i-series of cars -- i10 and i20 -- which have been received very well by Indian customers.

    The market leader is betting on the new Ritz to keep customers with it. Let's have a sneak peek at Maruti's Ritz.

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    Moderator Lieutenant General Preeto Maam's Avatar
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    The success of Hyundai's i10 and i20 worries Maruti Suzuki.


    Maruti's new 'world strategic model' will be called Ritz in India as the name 'Splash' has been registered by another car manufacturer.

    Based on the shortened version of the Swift's platform, Ritz is part of Suzuki's global model which also includes Swift, SX4, Grand Vitara and A-star.

    The Ritz has replaced the boxy Wagon-R in the Western markets but the latter will continue to be sold in India. Unlike the Wagon-R, the styling of Ritz exudes a sporty and fresh appeal.

    Akira Kamio, the man behind the iconic Swift, headed the team of engineers who designed the Ritz.


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    Shinzo Nakanishi, Maruti Suzuki managing director and CEO, at the company's Gurgaon plan


    Ritz will be powered by a modern K12M petrol engine. This engine is part of Suzuki's modern K-series engine family.

    Maruti manufactures the K12M engine at its brand new, state-of the-art engine manufacturing facility at its Gurgaon plant, which was inaugurated last year with the launch of A-star's K10B engine.

    "The K12M engine is another example of Maruti Suzuki's commitment to take engine technology in India to the next level. The K12M engine further strengthens Maruti Suzuki's efforts for fuel-efficient, green engine technology for Indian customers," Shinzo Nakanishi, managing director and chief executive of Maruti Suzuki, said recently.

    Ritz 1.2L engine will generate a maximum power of 84 bhp at 6,000 rpm and a peak torque of 113 Nm at 4,500 rpm.

    The new engine complies with the upcoming Bharat Stage-IV emission standards. The use of advanced engineering like rocker-less DOHC camshaft and an all-aluminium construction will help the Ritz achieve higher fuel efficiency.

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    Moderator Lieutenant General Preeto Maam's Avatar
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    Ritz, or Splash, debuted at the 2007 Frankfurt Auto Show.


    The much-awaited 1.3L DDiS diesel engine will not be available yet as Maruti Suzuki is busy meeting the demands for Swift Diesel and Swift Dzire diesel. However as the Hyundai i10 diesel version is just round the corner, we expect Maruti to fit the DDiS under the hood of the Ritz in the near future.

    The 3.72 m-long, 1.6metres tall and 1.7metre wide Ritz has earned rave reviews from customers in the West for its clever packaging and adequate cabin space. Indian customers might fall in love with the Ritz's spacious cabin like their European counterparts.

    According to Suzuki, Splash (Ritz) is a multipurpose vehicle that will likely appeal to those with small families and a limited budget.


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    Moderator Lieutenant General Preeto Maam's Avatar
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    Maruti Suzuki will roll out the Ritz within the next few days and it will be available in your nearby showrooms by mid-May.


    Although Maruti has not yet commented on the price tag that Ritz will carry, we expect it to be priced at around Rs 5 lakh (Rs 500,000). With this pricing, Ritz may fall into the territory of Swift.

    However, Maruti is known for selling many cars in the same segment without much cannibalisation, and the company is likely to do the same thing again.

    The Ritz might be positioned as a family hatchback, while the Swift will continue to cater to the aspirations of the single male.


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    SB Champion Lieutenant jivangg's Avatar
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    wow cool car. thanks for details

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    cool looks....very nice........thanx

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    H.E.L.L..... Captain hi_123's Avatar
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    Looks kool!!
    He who rises in glory........sinks in Pride

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    twitter.com/dilmeer Major dilmir's Avatar
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    These are not the same cars right?
    DILMEER.

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    SB Champion abhay28's Avatar
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    VEHICLE SUMMARY

    Name: Ritz
    Model: ZDi
    Car Body Type: Hatchback
    Segment: B+ Segment
    Top Speed: 165

    ENGINE SPECIFICATIONS

    Displacement: 1248cc, 4 Cyl, Multijet, D13A
    Engine Type: Diesel
    Maximum Power: 75 Bhp @ 4000 rpm
    Maximum Torque: 190 Nm @ 1750 rpm

    DIMENSIONS

    Length: 3715 mm
    Width: 1680 mm
    Height: 1590 mm

    OTHER SPECIFICATIONS

    Seating Capacity: 5
    Tyre Size: 165/70 R14
    Suspension: MacPherson strut, Torsion beam & coil spring
    Boot Space: 1150.00 ltrs.
    Steering: Power
    Brakes: Front Ventilated, Rear Disk
    Gears: 5 Manual
    Ground Clearance: 145.00 mm
    Kerb Weight: 1150.00 kgs.
    Fuel Tank: 45.00

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    SB Champion abhay28's Avatar
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    [/URL]

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    Θ Đęđɨɕɐɨęđ ƭǒ ŜƁƑ Θ Lieutenant-Colonel frustrated's Avatar
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    Both are the same cars. It has been marketed as Splash in Japan and will be Ritz in India...I think So.
    PHIR BHI DIL HAI HINDUSTANI


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