Regardless of what social, economical or political crisis the country is going through, Bollywood is always in the mood for love.
Perhaps it's the reassuring nature of how the hero and heroine, in due course, will surmount all troubles to find solace in each other's arms till eternity.
Perhaps it's the tenderness of a cynicism-free ardour and unwavering commitment that resonates with/fascinates the romantic/sensible viewer.
Bottom-line is, silver screen romances are a beloved component of Hindi cinema even if their face, with changing times, has altered to suit the taste or trends of the contemporary.
The year 2013 has been quite favourable to the genre with three super hits like Yeh Jawaani Hai Deewani, Aashiqui 2 and Raanjhanaa. And considering this Friday's release, Vikramaditya Motwane's Lootera, is also a charming, old-fashioned take on boy-meets-girl, Bollywood is officially love-struck.